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Papers On Business - Management
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"Going Global:" China as an Expansion Site
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A 7 page paper providing country information, market screening and rationale for exporting cosmetics to China. Chinese women are not known for being particularly interested in "makeup" as it refers to color items, eye enhancement and producing illusions, but they always have been greatly interested in skin care. As greater numbers of Chinese women gain access to increased discretionary income, many indulge in cosmetics when they do not indulge in anything else. Overall retail sales increased 12% November 2004 to November 2005; cosmetic sales increased 19.4% during the same period. Bibliography lists 8 sources.
Filename: KSintlBizChina.rtf

"If You Hate Periods, You'll Love Pamprin"
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A 5 page paper that challenges the advertisement of Pamprin, which states that "If you hate periods, you'll love Pamprin." The paper presents a study to investigate the claim. Bibliography lists 4 sources.
Filename: RApamprin.wps

"Leadership 101: What Every Leader Needs to Know" by John C. Maxwell
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This 3 page report discusses what John C. Maxwell has to say in his short (96 page) book on leadership in the workplace. Bibliography lists only the primary source.
Filename: BWmax101.rtf

"Leadership A To Z" – Brief Overview
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4 pages in length. The writer briefly discusses the article's main idea, three important points and if any bias/faulty reasoning exists. No bibliography.
Filename: TLCLeadrAZ.rtf

"Leading With the Heart": A Review of the Book by Mike Krzyzewski
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Six-time heralded as National Coach of the Year, Duke University's basketball coach Mike Krzyzewski is one of the most successful coaches in history. Kyzyzewski is more than a coach, however, his talents with sports figures have been successfully turned to many other arenas of life as well one of which is "Leading With the Heart: Coach K's Successful Strategies for Basketball, Business, and Life". This book is an insight into the many philosophies which Coach K has gained over the years regarding the importance of leadership, overcoming life's adversities, individual instinct, and individual and organizational responsibility. Critical to this process is are five fundamental qualities: communication, trust, collective responsibility, caring, and pride; qualities which "Leading With the Heart" illuminates as do few other motivational books. No additional sources are listed.
Filename: PPheartR.wps

"Making the Fit" -- Employee Recruitment at Nike
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This 10 page report discusses Nike, Inc. and the considerations that must be made in terms of forming a recruitment strategy. Nike, the goddess of victory, is also the goddess of athletic shoes. That has resulted in a certain attitude at Nike in terms of its corporate functions ranging from research and development to marketing to retail operations and much more. Clearly, all of that also hinges on the company's recruitment and human resource strategies that do everything to assure that "our kind of people" go to work at Nike. Bibliography lists 4 sources.
Filename: BWnikorg.rtf

"Managing from the Heart"
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This 14 page paper discusses the book "Managing from the Heart" by Bracey, Hyler, Rosenblum and Trueblood. Bibliography lists 3 sources.
Filename: HVManHrt.rtf

"Men and Women of the Corporation"
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A 5 page overview of the problems confronting women in the workplace. Emphasizing the work presented by Rosabeth Moss Kanter in her book "Men and Women of the Corporation", the author of this paper examines the hierarchical relationship of the workplace and details how this relationship is determined to a large degree by gender. No other sources are listed.
Filename: PPgndCrp.rtf

"Napster 2.0: The Cat Is Back"
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An 11 page paper discussing the marketing of Napster 2.0, the revival of the company that largely created the music download industry. Napster has the ability to regain share in the industry it helped to create. As increasing numbers of downloads are to music phones and not to MP3 players, consumers are likely to view less of a link between iTunes and iPod. Bibliography lists 14 sources.
Filename: KSmktgNapster.rtf

"Norma Rae": Significance to Contemporary Worker Welfare
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A 5 page discussion of the events depicted in this 1979 movie to real-life worker welfare. Describes the deplorable conditions faced by factory workers during this period and introduces the topic of unionization. Notes that unionization gave the masses a single, powerful voice which could not be ignored by factory owners and managers. No additional sources are listed.
Filename: PPnrmaRa.wps

"Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness"
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A 4 page review of the article by Eric M. Olson, Orville C. Walker, Jr. and Robert W. Ruekert. Design, development, and marketing are all critical factors in company profitability. As independent as these factors may seem, they are really quite interconnected. They explore the effectiveness of the teamwork concept in the design, development and marketing of company products to come up with a somewhat surprising conclusion. Bibliography lists 3 sources.
Filename: PPbusAna.rtf

"Partners Health Care System, Inc.,(B): Cardiac Care Improvement"
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A 5 page review of a 2001 article by Gary Pisano (Harvard Business School) detailing the changes made at a Massachusetts hospital that allowed the simultaneous reduction of costs for caring for cardiac patients, the reduction of resource utilization and patient length of stay, and improved patient outcome. The author details the process the organization went through and concludes that although several problems still remained, the processes that had been put in place to resolve costs and patient outcome in the restrictions levied by capitated insurance contracts could be expected to be successfully utilized to overcome those problems as well. Bibliography lists 3 sources.
Filename: PPmedEf2.rtf

"Reframing Organizations"
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A 6 page review of three chapters from Lee G. Bolman and Terrance E. Deal's book. This paper reviews Chapters 15, 16, and 17, summarizing the main points and applying them to real life situations presented by the authors. No additional sources are listed.
Filename: PPbsFram.rtf

"Rivethead: Tales from the Assembly Line": A Review of the Book by Ben Hamper
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A 3 page overview of the life of a fourth generation production line worker in Flint Michigan in the 1970s and 1980s. The author outlines the impact the United Autoworkers Union (UAW) had on Hamper and his fellow workers. No additional sources are listed.
Filename: PPriveth.rtf

"Staffing the World" -- Kelly Services Inc.
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This 3 page report discusses the temporary employment agency – Kelly Services. The company headquartered in Troy, Michigan, offers: "…human resources solutions that include temporary services, staff leasing, outsourcing, vendor on-site and full-time placement." This report looks at the company's history, what industries it serves, how many workers it utilizes, and how such an organization deals with booms and busts in the larger economy. . Bibliography lists 3 sources.
Filename: BWkellys.rtf

"The Autobiography Of Benjamin Franklin" - Leadership
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5 pages in length. Benjamin Franklin held many accomplishments throughout his life; having entered this world at a significant disadvantage, he mustered the internal fortitude to rise above his deficits to become one of the nation's most influential leaders. Penning his autobiography was not initially meant to reflect any specific pathway toward leadership but it eventually turned out that way inasmuch as it was well-received as an example of how to reach for one's goals and set good examples at the same time. No additional sources cited.
Filename: TLCBenFrnkLdr.rtf

"The Experience Economy"
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A 4 page review of the economic insight provided by Joseph Pine and James Gilmore. This paper affirms these authors' argument that there has been a transition from a goods-based economy to more of an experience-based economy. Bibliography lists 2 sources.
Filename: PPecnExp.rtf

"The Five Dysfunctions Of A Team" By Patrick Lencioni
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4 pages in length. Patrick Lencioni's The Five Dysfunctions of a Team illustrate the means by which organizations are floundering in what should otherwise be a smooth flow of collaboration. It is because of these five dysfunctions - absence of trust, fear of conflict, lack of commitment, avoidance of accountability and inattention to results – that companies struggle to maintain a healthy team atmosphere and, ultimately, have even greater difficulty effectively managing themselves. No additional sources cited.
Filename: TLCLencioni.rtf

"The Grapes of Wrath": Market Structures
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A 5 page paper which examines three market structures seen in John Steinbeck's novel "The Grapes of Wrath." The market structures examined are monopoly, oligopoly, and pure competition. No sources cited.
Filename: RAgrpmar.rtf

"The One Minute Manager Meets the Monkey" by Kenneth Blanchard, William Oncken, Jr. and Hal Burrows
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This 4 page report discusses the 1991 addition to the "One Minute Manager" series. This book offer readers an analogy that is remarkably appropriate for the over-worked managers in every type of profit and non-profit organization. The analogy is that when a manager takes on a problem that does not truly "belong" to him or her, the result is "a monkey on your back." Bibliography lists only the primary source.
Filename: BWmnkey1.rtf

"Toxic Coworkers: How to Deal with Dysfunctional People on the Job"
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A 7 page review of the book by Alan Cavaiola and Neil Lavender that provides information on how to deal with personality disorders in the workplace. This paper cautions that while Cavaiola and Lavender's message can be potentially constructive, it goes hand in hand with a certain degree of caution. Layman simply cannot read a book and obtain the information needed to accurately diagnoses psychological disorders. While Cavaiola and Lavender obviously does not intend this to be the case, books of this type lend themselves to a certain degree of misuse. Bibliography lists 4 sources.
Filename: PPwrkPrs.rtf

"Tucker: A Man And His Dream"
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3 pages in length. Preston Tucker is a lesson of progressive thinking amidst conglomerate control. Not only was this man of grand ideas thrust into the proverbial lion's den when he single-handedly sought to revolutionize the automobile industry, but he - and his vision of seat belts, first-rate design, multi-directional headlights, good gas mileage and pop-out windshields - were systematically deconstructed piece by agonizing piece until he was no longer mentally or economically able to fight against the oppressive nature of big business. Bibliography lists 4 sources.
Filename: TLCTucker.rtf

"Twelve Angry Men" And "Wall Street": Management Concepts
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5 pages in length. According to industry analysts, there has never been – nor will there ever be – a single, most effective manner by which to manage. Indeed, the vast number of components that comprise the overall aspect of leadership precludes there being an exclusive method for optimal management strategies. The reason for this stems from the fact that companies must be looked upon as individual nations that require specific direction based upon diverse variables. When assessing this notion as it relates to the films "Twelve Angry Men" and "Wall Street," the writer discusses different approaches each movie utilizes to gain much the same outcome. No bibliography.
Filename: TLCwllst.wps

"We Have No Time For Marketing Research!"
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This 12 page paper discusses a statement made by a senior management of a UK charity organisation "we have no time for marketing research", identifying the pertinent issues in the scenario and explaining the significance of marketing techniques in addressing these issues. The paper shows how marketing research may take up some time and resources but may make a net contribution to any organisation. The bibliography cites 11 sources.
Filename: TEmarketing.rtf

(The) Americans With Disabilities Act
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A 9 page paper on the 1994 Americans With Disabilities Act, why it was founded, and the implications that it has for today's managers. Bibliography lists 8 sources.
Filename: Disabact.wps

(The) Five Functions of Management
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6 pages in length. A general overview and discussion of management's five essential functions and their importance in the organization. Specifically, these five functions are : planning, leading, organizing, controlling, and implementing. No Bibliography.
Filename: Funcmana.wps

10 Drivers for the Development of Manufacturing Industries in Small Economies
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This 3 page paper outlines 10 different drivers that will impact on the development of manufacturing industries in a small economy. Drivers considered include, income and disposable income, exchange rates, interest rates, liquidity in the credit markets, consumer confidence, employment levels, technology and supporting or complimentary industries. The bibliography cites 5 sources.
Filename: TE10drive.rtf

2 American Leaders
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A 5 page research paper that profiles 2 American leaders: Steve Jobs of Apple Computers and nursing theorist and innovator Virginia Henderson. The writer offers a profile of each leader and argues that these two individuals exemplify leadership qualities. Henderson's work changed the entire perspective of modern day nursing, making it more patient-oriented and humanistic. Jobs' missionary zeal towards computing has broadened the horizons of human knowledge by bringing computers into the home and making them "user-friendly" so that even children can access the Internet's broad knowledge base. Bibliography lists 5 sources.
Filename: kh2amld.rtf

2 Article Critiques/Leisure Research
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An 11 page extended version of the research covered in kh2lei.rtf. Each article analyzed reports on specific research studies that pertain to tourism and leisure research. Each article is examined for strengths and deficits and then a concluding discussion of the research methodologies that they represent is offered. Bibliography lists 4 sources.
Filename: kh3lei.rtf

21st Century / Century Of Air Cargo
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A 5 page paper that looks at the industry's claim, and support for the claim that air cargo is the industry of the 21st century. The paper also looks at the current problems facing the industry and what international leaders, public and private, are doing to resolve those problems. Bibliography lists 7 sources.
Filename: Aircargo.wps

21st Century Leadership For Health Care Organizations
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This 7 page paper begins by explaining why new leadership styles are needed and what is driving these needs. The writer comments on the poor organization within the system as it is, the new needs of consumers, including the increasingly growing senior population, technology and other advances. The writer then explains transformation leadership and servant leadership and recommends these two approaches be used in tandem for effective leadership. The writer also cites two authors who recommend these models for health care organizations. Bibliography lists 9 sources.
Filename: PGhltldn.RTF

360-Degree Feedback In Management
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A 5 page paper that analyzes the benefits and problems of using the 360-degree feedback management method. The writer supports the process as an important tool in improving worker moral and organizational effectiveness. Bibliography lists 5 sources.
Filename: Feedback.wps

3i Performance and Strategy
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This 16 page paper examines the private investment company 3i. The paper starts by reviewing the 2001 and 2002 financial performance, the second part of the paper then examines the strategy of the company with reference to the models of Porter, Hofstede, Bartlett and Goshal and others. The bibliography cites 11 sources.
Filename: TE3istrat.rtf

3M Case Study
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This 4 page paper examines the 3M company and the position they were in during the early 1990’s. The background of the company and its’ culture of innovation is outlined before the paper presents a SWOT analysis and considers the strategy that is and should be followed. The bibliography cites 2 sources.
Filename: TE3mcase.rtf

4 P's; Marketing in Malaysia
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This 5 page paper examines the 4 P's product, price, placement and promotion and demonstrates how they may be used by a company in order to compete in the market place. The writer gives examples from Malaysia to illustrate the points raised. The bibliography cites 5 sources.
Filename: TEfourps.rtf

401 K Plans
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A 5 page essay discussing the pros and cons of 401k plans. Bibliography lists approximately 6 sources.
Filename: 401kplan.rtf

7 UP Billboard Advertisements: Then And Now
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7 pages in length. The advertising strategies of 7 UP have been heralded as some of the most innovative, inspired and creative of all the soft drink marketing campaigns. With its target audience between the ages of twelve and twenty-four, the soda maker has incorporated innocence, purity, activity and humor into the vast majority of its diverse marketing approaches. Bibliography lists 8 sources.
Filename: TLC7-UP.rtf

7-11 -- Time Management Around Merchandising Issues
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A 7 page paper with a background on Southland Corporation, and a 'local' 7-11 store and its merchandising functions. The paper proposes time management solutions to its apparent merchandising flaws. Bibliography lists 3 sources.
Filename: 711bus.rtf

888.com
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This 5 page paper examines the online gambling and casino company 888.com and considers the strategy of the company using Porters Five Forces model, which looks at existing competition, new entrants, customers and suppliers and substitutes. The bibliography cites 8 sources.
Filename: TE888com.rtf

A Backhanded View of Business Ethics
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A 4 page paper discussing aberrations of business ethics promoted by two self-proclaimed “theorists.” Albert Carr, Norman Gillespie and Peter Drucker all maintain very different views of the role that ethics and ethical behavior play in the conduct of business. The purpose here is to examine and assess the position of each, determining which approach is the better one to follow. The paper concludes that the international business climate has changed dramatically since the height of Drucker’s writing activity, but the simple rules and common sense he promotes have not. Carr and Gillespie are just plain wrong. Each has invested misplaced energy and thought that perhaps could have been used to produce something worthwhile. Bibliography lists 6 sources.
Filename: KSbusEthCarrGil.rtf


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